marketing

founder content strategy

Your Founder Has Ideas. Your Marketing Team Just Isn’t Capturing Them

Marketing & Growth Your Founder Has Ideas. Your Marketing Team Just Isn’t Capturing Them Your founder is already generating customer insights, opinions, lessons and stories every day. The missing piece is a system for turning that knowledge into content. By Oluwatimilehin Fajemisin  ·  September 2026 A founder can spend an hour talking to a customer, […]

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marketing budget cuts

We Asked 8 Marketing Leaders What They’d Cut First If Their Budget Fell 30%. Here’s Where They Actually Disagreed.

“` Marketing & Growth We Asked 8 Marketing Leaders What They’d Cut First If Their Budget Fell 30%. Here’s Where They Actually Disagreed. Eight marketing leaders told us what they would cut first after a 30% budget reduction, and why the answer isn’t as simple as cutting what costs the most. By Oluwatimilehin Fajemisin  · 

We Asked 8 Marketing Leaders What They’d Cut First If Their Budget Fell 30%. Here’s Where They Actually Disagreed. Read More »

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nigerian startups

We Audited 6 Nigerian Startups. Most Don’t Have a Content Problem

Marketing & Growth We Audited 6 Nigerian Startups. Most Don’t Have a Content Problem Six Nigerian startups had strong products, clear copy and real customer proof. What they were missing was the system that keeps content working. By Oluwatimilehin Fajemisin • September 2026 Six Nigerian startups across different industries had almost the same underlying problem.

We Audited 6 Nigerian Startups. Most Don’t Have a Content Problem Read More »

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